Best of Business Intelligence 2018 - Winning entry in "Innovation in Data Collection and Fieldwork"
 What the Judges said: "This entry demonstrated true innovation, with a methodology designed very specifically and successfully to meet the objectives of the study"  What the Judges said: "The impact of the outcomes on both the client, the HCP, the patient and the NHS were clearly demonstrated"
Poster of Loyalty Chain's winning entry BOBI Awards 2018
John Wheeler Award 2019 - Best Conference Training Session Measuring the Value of Healthcare Professionals' Time Summary: The largest proportion of the NHS £125 billion budget is spent on employing dedicated HCPs. This session explored the tools and techniques that can be used to research and evaluate HCP time. It also identifies and measures the proportion of time HCPs spend on activities that patients value the most. As pharmaceutical and health care companies introduce new digital technologies and services measuring their impact on HCPs' time could be of great benefit.Speaker: Mary Roper Knowles
LoyaltyChain
Loyalty Chain works with organisations to improve their customer loyalty. This is achieved through researching, analysing and measuring the critical links that enable organisations to understand and control repeat business from their customers.
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